(e)Brochure: A selection of digital and print brochures and detail aids—ranging from Rx skincare e-detail aids and a rare-disease educational handout to global corporate compliance. Each piece transforms dense information into clean, intuitive layouts where strong visual hierarchy makes complex data simple and effortless to follow.
Revelation Rx: A digital e-detail aid for sales reps to educate physicians and aestheticians. With limited time in front of a provider, the layout had to be clean, intuitive, and easy to walk through at a glance.
Dymista CVA for Dymista Nasal Spray, for seasonal allergic rhinitis patients 6 and older. The campaign opens with a pollen fist punching a patient in the face, instantly relatable to anyone who has suffered through allergy season, carrying that emotional momentum through the clinical story of rapid relief, superior efficacy, and tolerability for both adults and kids.
PKU Family Tree Handout for BioMarin addresses phenylketonuria (PKU), a rare inherited metabolic disorder, and uses a visual family tree to help patients recognize that other family members may also have PKU without knowing it or getting proper care. The inside spread encourages them to reach out and be the connection that gets those family members to care.
Wyeth Nutrition: Print brochures for two children's nutritional formulas, S-26 PE for picky eaters and Upgraded Gold, translating complex ingredient benefits into clear, parent-friendly visual stories.